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The 1990s: Decade of a New Generation

By Jay Rogers
Published December 22, 2007

As we enter the 1990s, a new generation is appearing on the horizon – and the whole world is taking notice.

What is it that makes this generation so distinct?

It is no coincidence that this generation has come on the scene at the present time. The whole world is in a state of transition. As we close out the millennium, entire nations are in a state of upheaval. The social, economic and political landscape of the world is fast changing. This is a generation that has come of age “for such a time as this.”

The most talked about, most written about generation of our time, which is described loosely as the “under 25 generation,” has been raised in a new and often bewildering world and has attitudes and ideas which are radically different from those who preceded them.

The “tribal” cultures of the late 60s and early 70s gave way to the self-gratifying “me-generation” of the late 70s and 80s, with the flower children trading in their youthful idealism of peace and love for a more materialistic “yuppie” lifestyle.

And now a new generation emerges. And everyone is asking, “What are they like?”

Author and youth specialist Winkie Pratney, a New Zealander who worked for a teen drug abuse program during the 1960s, now observes, “In my thirty years of ministry, I have never experienced a better time to work with young people.”

Rich Wilkerson, another veteran of the 60s era and founder of Mainstream, a youth ministry, comments on the coming of a new generation:

“What I see happening as I travel around this country is that the children of the so-called ‘yuppie generation’ are coming of age. The older generation, who were products of the hippie culture of the 1960s, championed themselves as the generation who were opposed to the Viet Nam war and materialism. Now they have become the most materialistic generation this nation has ever produced.

“This new generation,” according to Wilkerson, “struggles with trust and has a tendency to disbelieve authority. These offspring are being raised by the most bona fide group of hypocrites in American history. Because authority is so hypocritical, it is viewed by these young people as threatening.”

Yet, it is this generation, according to many youth experts, who have the greatest potential to attain greatness. One trend that contradicts all the trends of the past is that this generation has a deep desire to believe and hope and trust. In the midst of a spiritual vacuum that has been left by the selfishness and materialism of our society, young people have been asking questions in a search for meaning, love and purpose.

Historian Vincent Harding comments, “Parents are bankrupt spiritually. We have more technological advancement, more creature comforts, more opportunities than ever before, but no hope.”

Consequently, more young people than ever are turning to God in hope of making some sense out of a confusing and often threatening world. Dr. Frederick Price, a Los Angeles area pastor, estimates that that 70% of his Crenshaw Christian Center congregation are young people.

“I’ve seen this upsurge for several years,” claims Price. “As I travel around the country, I see young people coming forward, hungry to know about the things of God. They’re coming by the truck loads.”

One of the most obvious reasons for the spiritual hunger of this new generation of young people is the many new problems they face. These problems include the rapidly escalating threat of AIDS, the drug problem, and the pressure to succeed.

Threat of AIDS

Even with the threat of AIDS, the number of sexually active teens is significantly higher than ten years ago. According to Newsweek magazine, by March of 1990, the Centers for Disease Control had counted 1,429 cases of AIDS among teenagers, which is fewer than one percent of all AIDS cases.

Yet teenagers fear AIDS more than any other illness. There is, in fact, a need for concern. Although relatively few teens are diagnosed with AIDS, nearly a fifth of the people with AIDS are in their twenties. With a nearly ten year period between infection and the onset of symptoms, this would place many victims who contract the disease in their teenage years.

Drug Use Down

Although sexual activity is up, the use of illegal drugs is down among the “new teens.” Use of alcohol, marijuana and cocaine fell significantly in the last ten years. The greater dangers of the modern world are perceived by many of these young people. Drugs are scarier to them than the group who widely experimented with substance abuse in the 60s and 70s.

Part of the reason for this decline is that parents may be as likely, in some cases, to be substance abusers as their children. Among this new generation are many of the offspring of the 1960s psychedelic drug culture. With a dizzying array of frightening options, drug use is less appealing to them than the revolutionaries of 20 years ago. However, many of the new generation who use drugs, do so earlier, especially those who start because of a parent’s habit.

Pressure to Succeed

Life in the 1990s has become stressful to young people. As the percentage of the teenage population decreases relative to the adult world, the numbers of teenage pregnancies continue to rise; there are a growing number of minorities living at the poverty level; and there are a growing number of single parent households.

The most serious cause for concern, however, is the rise of suicide. The rate of 18 suicides per 100,000 teens in 1987, places this problem at an epidemic proportion. Social scientists, therefore, are studying teenagers more closely than ever in order to trace the problem to the source.

The pressure to succeed seems to be at the root of all of these problems. Pressure at a younger age to find a job, to choose a career, to do well at school, to have a good marriage and family life, to pay for college, and the fear of contracting AIDS are all concerns that plague the minds of young people.

A Quest for Purpose and Meaning

In their quest for finding a purpose and meaning in life, there is more of a thirst to tap into spiritual values than any of the previous generations. They hunger to fill spiritual voids and solve the problems of the world created by the apathy and self-centeredness of their parents.

It should not be surprising, therefore, when the current generation hits the college campuses and there is a social revolution that surpasses that of any generation of the modern times. The campuses will be the center of an outcry for peace of mind and stability that will ascend to the heavens. This will be a generation that calls on the name of God.

The campuses will become the subject of news reports. The growing consensus among the news media will be that a spiritual revival is occurring among university students. Daily reports of unprecedented numbers of students attending prayer rallies on campus will become commonplace.

For a period of time, it will be as if heaven had touched earth. It will become normal among students to talk about the experiences they have had in prayer. As they touch God, the answers to many of the problems that plague our world will be revealed to them. This is a generation of world changers. It is a generation that has come on the scene “for such a time as this.”


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The Silent Scream (DVD) Eight Languages

“When the lives of the unborn are snuffed out, they often feel pain, pain that is long and agonizing.” – President Ronald Reagan to National Religious Broadcasters Convention, January 1981

Ronald Reagan became convinced of this as a result of watching The Silent Scream – a movie he considered so powerful and convicting that he screened it at the White House.

The modern technology of real-time ultrasound now reveals the actual responses of a 12-week old fetus to being aborted. As the unborn child attempts to escape the abortionist’s suction curette, her motions can be seen to become desperately agitated and her heart rate doubles. Her mouth opens – as if to scream – but no sound can come out. Her scream doesn’t have to remain silent, however … not if you will become her voice. This newly re-mastered version features eight language tracks and two bonus videos.

“…a high technology “Uncle Tom’s Cabin” arousing public opinion just as Harriet Beecher Stowe’s 1852 antislavery novel ignited the abolitionist movement.” – Sen. Gordon Humphrey, Time Magazine

Languages: English, Spanish, French, South Korean, Chinese, Russian, Portuguese, Japanese

Running Time: 28 minutes

$17.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information


The Abortion Matrix: Defeating Child Sacrifice and the Culture of Death (DVD)

Download the free Study Guide!

Is there a connection between pagan religion and the abortion industry?

This powerful presentation traces the biblical roots of child sacrifice and then delves into the social, political and cultural fall-out that this sin against God and crime against humanity has produced in our beleaguered society.

Conceived as a sequel and update to the 1988 classic, The Massacre of Innocence, the new title, The Abortion Matrix, is entirely fitting. It not only references abortion’s specific target – the sacred matrix where human beings are formed in the womb in the very image of God, but it also implies the existence of a conspiracy, a matrix of seemingly disparate forces that are driving this holocaust.

The occult activity surrounding the abortion industry is exposed with numerous examples. But are these just aberrations, bizarre yet anomalous examples of abortionists who just happen to have ties to modern day witchcraft? Or is this representative of something deeper, more sinister and even endemic to the entire abortion movement?

As the allusion to the film of over a decade ago suggests, the viewer may learn that things are not always as they appear to be. The Abortion Matrix reveals the reality of child-killing and strikes the proper moral chord to move hearts to fulfill the biblical responsibility to rescue those unjustly sentenced to death and to speak for those who cannot speak for themselves (Proverbs 24:11,12; 31:8,9).

Speakers include: George Grant, Peter Hammond, RC Sproul Jr., Paul Jehle, Lou Engle, Rusty Thomas, Flip Benham, Janet Porter and many more.

Ten parts, over three hours of instruction!

Running Time: 195 minutes

$19.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

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Freedom: The Model of Christian Liberty (DVD)

“Give me liberty or give me death!”

Patrick Henry’s famous declaration not only helped launch the War for Independence, it also perfectly summarized the mindset that gave birth to, and sustained, the unprecedented experiment in Christian liberty that was America.

The freedom our Founders envisioned was not freedom from suffering, want, or hard work. Nor was it freedom to indulge every appetite or whim without restraint—that would merely be servitude to a different master. No, the Founders’ passion was to live free before God, unfettered by the chains of autocracy, shackles that slowly but inexorably bind men when the governments they fashion fail to recognize and uphold freedom’s singular, foundational truth: that all men are created in the image of God, and are thereby co-equally endowed with the right to “life, liberty, and the pursuit of happiness.”

This presentation is a similar call, not to one but many. By reintroducing the principles of freedom that gave birth to America, it is our prayer that Jesus, the true and only ruler over the nations, will once again be our acknowledged Sovereign, that we may again know and exult in the great truth that “where the Spirit of the LORD is, there is liberty” (2 Cor. 3:17).

Welcome to the Second American Revolution!

This DVD features “Liberty: The Model of Christian Liberty” along with “Dawn’s Early Light: A Brief History of America’s Christian Foundations.” Bonus features include a humorous but instructive collection of campaign ads and Eric Holmberg’s controversial YouTube challenge concerning Mitt Romney’s campaign for president.

$14.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information


Go Stand Speak (DVD)

With “preaching to the lost” being such a basic foundation of Christianity, why do many in the church seem to be apathetic on this issue of preaching in highways and byways of towns and cities?

Is it biblical to stand in the public places of the world and proclaim the gospel, regardless if people want to hear it or not?

Does the Bible really call church pastors, leaders and evangelists to proclaim the gospel in the public square as part of obedience to the Great Commission, or is public preaching something that is outdated and not applicable for our day and age?

These any many other questions are answered in this documentary.

$19.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information


The Beast of Revelation IdentifiedThe Beast of Revelation: Identified (DVD)

Who is the dreaded beast of Revelation?

Now at last, a plausible candidate for this personification of evil incarnate has been identified (or re-identified). Ken Gentry’s insightful analysis of scripture and history is likely to revolutionize your understanding of the book of Revelation — and even more importantly — amplify and energize your entire Christian worldview!

Historical footage and other graphics are used to illustrate the lecture Dr. Gentry presented at the 1999 Ligonier Conference in Orlando, Florida. It is followed by a one-hour question and answer session addressing the key concerns and objections typically raised in response to his position. This presentation also features an introduction that touches on not only the confusion and controversy surrounding this issue — but just why it may well be one of the most significant issues facing the Church today.

Ideal for group meetings, personal Bible study — for anyone who wants to understand the historical context of John’s famous letter “… to the seven churches which are in Asia.” (Revelation 1:4)

Running Time: 145 minutes

$17.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information

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The Abortion Matrix DVD: Update

The Abortion Matrix:
Defeating Child Sacrifice and the Culture of Death

is a 195-minute presentation that traces the biblical roots of child sacrifice and then delves into the social, political and cultural fall-out that this sin against God has produced. You can order this series on DVD, read the complete script and view clips on-line...
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