Jay Rogers
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Making money on the YouTube/Adsense Partnership program

Here’s an interesting question posed by a YouTube user named Kevin:

Hi Jay,

I saw that you are a member partner on YouTube. I am a Bible teacher at Christian High School and I was thinking about becoming a partner on YouTube to make some extra money. If you don’t mind me asking, what kind of compensation does Google//YouTube provide to you for that? Youtube is kind of vague as far as the compensation is concerned.

God bless your ministry!


I am supposed to not reveal my earnings as part of my YouTube contract. I will tell you this: I have 126 videos posted on YouTube and about 30,000 views per month for all videos. That’s based on 511,706 views since November of 2005. My goal is to increase this to 100,000 per month.

Google does not as of yet post detailed data on YouTube Adsense as they do for their other types of ads. So statistically speaking I am in the dark about impressions versus earnings.

But I can estimate based on views.

I also have a website of about 15,000 pages with Adsense. I make most of my Adsense money here at this site.

My current page views per month for this website are at about 250,000. So if you compare that with the 30,000 YouTube views per month it explains why I make a little more than ten percent of my total revenue from YouTube. The ratio is about even.

So this is to be expected even though I had hoped to do better with YouTube. I look at it as just another stream of revenue. Each video is like adding another page to my website — just a lot more work! I started on YouTube because I wanted an audience and thought I could drive more people to my site. I also was glad to find that this was free server space on which to park an unlimited amount of video which takes up a lot of server memory even in flash format. I started by posting videos and then embedding them in my blog and other places on my website.

Then the YouTube/Adsense partnership program came two years later. I just started receiving money from this a few months ago.

However, I believe it is a good idea for the future especially if you own copyrights to video or have permission to use them. Eventually we will see a shift toward Internet based TV. Google and YouTube are positioning themselves to be the brokers of both the advertising and the medium.

Here’s why it’s good to start with the partnership program now:

As you know, many of the videos on YouTube are illegal copyright violations. As the ad money starts to surge, there will be a strong push by the copyright owners to ban users who post illegal videos. Right now it is an annoyance, but then it will be thought of as stealing ad revenue. I think in fact that the Adsense strategy is a way to deal with the inevitable. There is big money in ad revenue on-line and YouTube wants to attract the major television producers as well as small time producers of video to their site. Eventually the illegal stuff will be weeded out. And consequently there will be a smaller offering of videos to watch. The simple rule of supply and demand spells an increase of income for the legal users.

Your comments are welcome!

Textile Help

The Four Keys to the Millennium (Book)

Foundations in Biblical Eschatology

By Jay Rogers, Larry Waugh, Rodney Stortz, Joseph Meiring. High quality paperback, 167 pages.

All Christians believe that their great God and Savior, Jesus Christ, will one day return. Although we cannot know the exact time of His return, what exactly did Jesus mean when he spoke of the signs of His coming (Mat. 24)? How are we to interpret the prophecies in Isaiah regarding the time when “the earth will be full of the knowledge of the LORD as the waters cover the sea” (Isa. 11:19)? Should we expect a time of great tribulation and apostasy or revival and reformation before the Lord returns? Is the devil bound now, and are the saints reigning with Christ? Did you know that there are four hermeneutical approaches to the book of Daniel and Revelation?

These and many more questions are dealt with by four authors as they present the four views on the millennium. Each view is then critiqued by the other three authors.

$12.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information


Freedom: The Model of Christian Liberty (DVD)

“Give me liberty or give me death!”

Patrick Henry’s famous declaration not only helped launch the War for Independence, it also perfectly summarized the mindset that gave birth to, and sustained, the unprecedented experiment in Christian liberty that was America.

The freedom our Founders envisioned was not freedom from suffering, want, or hard work. Nor was it freedom to indulge every appetite or whim without restraint—that would merely be servitude to a different master. No, the Founders’ passion was to live free before God, unfettered by the chains of autocracy, shackles that slowly but inexorably bind men when the governments they fashion fail to recognize and uphold freedom’s singular, foundational truth: that all men are created in the image of God, and are thereby co-equally endowed with the right to “life, liberty, and the pursuit of happiness.”

This presentation is a similar call, not to one but many. By reintroducing the principles of freedom that gave birth to America, it is our prayer that Jesus, the true and only ruler over the nations, will once again be our acknowledged Sovereign, that we may again know and exult in the great truth that “where the Spirit of the LORD is, there is liberty” (2 Cor. 3:17).

Welcome to the Second American Revolution!

This DVD features “Liberty: The Model of Christian Liberty” along with “Dawn’s Early Light: A Brief History of America’s Christian Foundations.” Bonus features include a humorous but instructive collection of campaign ads and Eric Holmberg’s controversial YouTube challenge concerning Mitt Romney’s campaign for president.

$14.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information


Martin Luther: Digitally Remastered 1953 Classic (DVD)

“Here I stand … I can do no other!”

With these immortal words, an unknown German monk sparked a spiritual revolution that changed the world.

The dramatic classic film of Martin Luther’s life was released in theaters worldwide in the 1950s and was nominated for two Oscars. A magnificent depiction of Luther and the forces at work in the surrounding society that resulted in his historic reform efforts, this film traces Luther’s life from a guilt-burdened monk to his eventual break with the Roman Catholic Church.

Running time: 105 minutes

Special offer: Order 5 or more for $5 each.

Watch a clip from Martin Luther.

$9.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information


Abortion Clinic 911 Calls (DVD)

Exposes the Dangers of Abortion to Women!

These shocking eyewitness accounts expose the dangers of abortion not only to unborn children, but to the health and lives women as well. An antidote to the smokescreens of the liberal media, these short clips show what really happens in and around abortion clinics.

Although the content is emotionally gut-wrenching, these videos have been used in church seminars and small groups to educate Christians on the abortion issue and to lead people toward a pro-life position. Contains 2 hours and 40 minutes of materials that can be shown separately.

Watch these pro-life videos on-line.

“These videos helped change my mind from pro-choice to pro-life. Your videos are what did it for me. I will be walking in next year’s March For Life in San Francisco.” — A. Jackson, California

“I was going to have an abortion until I saw your video. Praise Jesus!”
— M. Drew, YouTube Commenter

$4.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information


The Real Jesus: A Defense of the Historicity and Divinity of ChristThe Real Jesus: A Defense of the Historicity and Divinity of Christ (DVD)

Who is the Real Jesus?

Ever since the dawn of modern rationalism, skeptics have sought to use textual criticism, archeology and historical reconstructions to uncover the “historical Jesus” — a wise teacher who said many wonderful things, but fulfilled no prophecies, performed no miracles and certainly did not rise from the dead in triumph over sin.

Over the past 100 years, however, startling discoveries in biblical archeology and scholarship have all but vanquished the faulty assumptions of these doubting modernists. Regrettably, these discoveries have often been ignored by the skeptics as well as by the popular media. As a result, the liberal view still holds sway in universities and impacts the culture and even much of the church.

The Real Jesus explodes the myths of these critics and the movies, books and television programs that have popularized their views. Presented in ten parts — perfect for individual, family and classroom study — viewers will be challenged to go deeper in their knowledge of Christ in order to be able to defend their faith and present the truth to a skeptical modern world – that the Jesus of the Gospels is the Jesus of history — “the same yesterday, today and forever” (Hebrews 13:8). He is the real Jesus.

Speakers include: George Grant, Ted Baehr, Stephen Mansfield, Raymond Ortlund, Phil Kayser, David Lutzweiler, Jay Grimstead, J.P. Holding, and Eric Holmberg.

Ten parts, over two hours of instruction!

Running Time: 130 minutes

$19.95 — ORDER NOW!

(We accept all major credit cards and PayPal.)

Click here for more information

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The Abortion Matrix DVD: Update

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Defeating Child Sacrifice and the Culture of Death

is a 195-minute presentation that traces the biblical roots of child sacrifice and then delves into the social, political and cultural fall-out that this sin against God has produced. You can order this series on DVD, read the complete script and view clips on-line...
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